Job Title: Web Analytics Engineer
Location: Dallas, TX
Work Mode: Hybrid
Duration: 6-9 Months
Job Requirements -
5+ years in data-focused roles (excluding internships), with strong expertise in growing marketing-qualified leads for B2B companies.
Experience leveraging analytics for landing page optimization, full-funnel experimentation, and measurement.
Ability to develop and implement web analytics frameworks to track user behavior, engagement, and conversion trends across landing pages and the full funnel.
Prior experience utilizing and owning third-party web analytics and optimization tools (e.g., GA/G4, GTM, SQL, Tableau, Adobe Target, etc.) to analyze web behavior and conversion attribution.
Excellent communication skills, with the ability to present findings to both technical and non-technical audiences.
A focus on impact/ outcomes you go beyond insights and recommendations to see your work through to execution, driving measurable change in the business.
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