How we LEAD:
We are currently seeking a Marketing Coordinator who will assist with product and marketing campaign strategy for multiple artists and projects across the IGA Miami roster. This job requires comprehensive communication and coordination internally and externally in order to keep projects moving forward while maintaining the overall artist message and brand. This position works a hybrid schedule.
How you’ll CREATE:
Develop and execute full marketing plans and campaigns for single and album launches
Coordinate all facets of the label group to maintain focus and progress in relation to specific artist’s projects
Work in conjunction with artists, managers, and marketing team to create, maintain, and evolve artist brands
Seek out and maintain the knowledge of each artist and their management team’s processes, goals, and overall efforts in order to maintain a cohesive and effective working relationship
Generate timelines of project needs and key dates/deadlines with all departments and oversee the timely delivery of those needs
Create and coordinate special events in conjunction with album releases, specific tour dates, and other special events
Serve as key liaison for artist management and label
Brainstorm and produce big marketing ideas, identify the best idea options, and execute
Manage a high volume of communication - phone calls, emails and meeting
Design and oversee advertising campaigns
Manage quarterly budgets
Communicate the status of artists projects routinely with the label staff
Other responsibilities as required
Bring your VIBE
Specialty in Musica Mexicana/Latin Music
Fluent in Spanish (speak, read, write)
Degree in related field preferred
2-3 years of marketing experience; Music Industry a plus
Music industry experience with an emphasis in marketing
Organize, prioritize, and execute a wide range of tasks with heavy workloads and tight deadlines
A general knowledge of all departments within a label, including:
Digital, publicity, A&R, creative, production and promotion
Strong communication and teamwork skills
Creativity and willingness to think outside the box
Travel required
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